Tuesday, February 23, 2010
Are You Too Rich to Appreciate Chocolate?
A study from the University of British Columbia finds that wealthy people don't enjoy chocolate (or other simple pleasures) as much as the rest of us do.
Researchers conclude that a sense of entitlement -- the feeling that you can have whatever you want whenever you want it -- leads to lessened enjoyment of small happy moments in life.
Even those who aren't yet rich, but are plotting to become rich and spend much of their time and energy on this goal lose a measure of their ability to delight in the simple joys.
If you are rich, we suggest that you titillate your jaded palette with a Sweetique Egg, which might be new to you. Fortunately, you don't have to be rich to get one, so the rest of us can enjoy them, too, knowing that we'll get maximum pleasure from them.
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Sweetique Eggs

